
⚙️ Wire it up + automate
Big bold truth
Manual wins do not scale.
Your calm sales need calm systems.
Today we wire the Freedom Funnel and set it to run while you rest. 🧘♀️
No code. No chaos.
Just a simple build that keeps your voice and saves your time.
A quick story
I used to “hand send” every welcome email.
Copy. Paste. Pray I did not forget a link.
One day I missed a day.
Then three.
My list went cold.
So I sat down with tea and built one clean flow:
Connect → Educate → Invite, with tags, delays, and a loop back to my weekly notes.
It took one hour.
I have not missed a welcome since.
Sales got steady.
My brain got quiet. ✨
The plan (what we wire today)
· A 6-email automation with smart delays
· Tags for intent and interest
· Resend to non-openers
· Clear UTMs on every link
· A loop back to your weekly list
· A 14-day check-in to tweak
Pick your tool: ConvertKit, Beehiiv, Mailchimp, Flodesk—any will do.
Step-by-step build
1) Create the automation shell
Name it Freedom Funnel – Nurture.
Trigger = “Joins list” or “Gets the lead magnet”.
Add a welcome path. Keep it tidy.
2) Drop in your emails
· E1 (Welcome + quick win) — send immediately
· Delay: 1 day
· E2 (Origin + micro-reply)
· Delay: 2 days
· E3 (Teach the core idea)
· Delay: 2 days
· E4 (Melt one fear)
· Delay: 2 days
· E5 (Soft Invite)
· Delay: 2 days
· E6 (Proof + Preview)
· Optional E7 (FAQ + gentle nudge) after 1 day
Short lines. One link per email. You know the drill. ✅
Create three intent tags:
· Intent: Voice
· Intent: Sales
· Intent: Consistency
In E2, give three links that add one of those tags.
Use those tags to fork light follow-ups or add bonus PS lines later.
Create three interest tags tied to your offer:
· Interest: Sprint
· Interest: Templates
· Interest: Coaching
Any click to those pages = tag added.
Tags make your follow-ups feel like they were written for one person. Because they were. 💌
4) Resend to non-openers (easy lift)
For E3 and E5, clone the email.
Change the subject and the first line.
Send only to non-openers after 48 hours.
This saves launches. Quietly.
5) Track what matters (UTMs)
Every link gets UTMs so you can see winners in analytics:?utm_source=email&utm_medium=nurture&utm_campaign=freedom-funnel&utm_content=e3-model
Simple, yes. But it will save you hours when you ask, “Which email drove the click?”
6) Reduce risk and friction
Add one line near the CTA:
· “Cancel anytime.”
· “Refund in 14 days, no hard feelings.”
· “Seats limited so I can give notes.”
Put price near the button.
No hide-and-seek.
7) Loop back to your weekly list
When the sequence ends, auto-add people to your regular newsletter.
Set a tag Completed: Freedom Funnel.
This helps you send a “Welcome to the weekly note” message next week.
8) QA like a pro (10-minute test)
· Send the whole flow to your own email.
· Click every link.
· Check mobile.
· Confirm tags fire.
· Confirm delays feel kind (not spammy).
· Fix typos you missed. (There will be one. It’s fine.)
9) Turn it on and breathe
Yes, flip the switch.
Don’t wait for perfect.
We iterate live. Not in theory.
Optional niceties (do these if you have time)
· Time windows: send at 9am local time for the reader.
· Conditions: if Intent: Sales then add a PS with a sales tip.
· Dynamic first name: use fallback (“friend”) if blank.
· Smart send: hold Saturdays if your audience is B2B.
· A/B subject tests: try two for E5 (Invite) and keep the winner.
What “good” looks like (start points)
· Connect opens: 40–60%
· Educate clicks: 2–10%
· Invite conversion: 1–5%
· Unsubs: calm and steady (under 1% per send)
If you miss these at first, breathe.
This is a system, not a verdict.
We tune.
14-day review (put this on your calendar)
Open your reports. Look for three things:
1. The drop-off point.
Where do opens dip hard? Fix that subject and first line.
2. The dead link.
If one email never earns a click, tighten the CTA or cut the scroll.
3. The money email.
Which email drove the most sales page views? Make two more like it.
Then make one small change.
Not ten.
Small changes compound.
Common snags + quick fixes
· Too many links.
Fix: One link per email. Two max on Invite.
· Fuzzy promises.
Fix: Add one clear “You will…” line near the button.
· Aggro cadence.
Fix: Add a day between messages. Invite with care.
· No replies.
Fix: In E2, ask a micro-question and tag clicks.
· Cold list.
Fix: Add a “warm-up” broadcast before you drop folks into the funnel.
Mini build checklist (copy + paste) ✅
· Automation named and trigger set
· E1–E6 added with delays
· Tags for intent + interest
· Resend to non-openers on E3 + E5
· UTMs on all links
· Price + safety line near button
· Loop to weekly list
· Test send to self
· Calendar 14-day review
Set a 30-minute timer. Ship version 1. ⏱️
The big lesson
Automation is not cold.
Cold is cold.
Your words stay warm when your map is kind and your system is simple.
Wire it once. Improve it monthly.
Let the funnel work while you do the work only you can do.
Proverb
“Build the canal. Let the water flow.” 💧
Call to action
👉 Hit reply with your ESP and I’ll send a copy-paste setup for your tool.
👉 Save this issue for build day. ⭐
👉 Star it for future you.
👉 Share it with a friend who keeps “meaning to set up automation.”
#InboxToIncome #FreedomFunnel #EmailAutomation #NurtureSequence #ConnectEducateInvite #EthicalMarketing #SolopreneurLife #AutopilotSales #CalmOps
Subject lines + pre-headers (conversion-spiky)
1. “Flip the switch: your nurture, on autopilot”
Pre-header: Tags, delays, resends, UTMs—wired in under an hour.
2. “Set it once. Sell while you rest.”
Pre-header: The exact build for a kind, clear automation.
3. “From manual to magical (no code)”
Pre-header: My step-by-step to wire the Freedom Funnel fast.
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